15 Ways to Get More Followers on Pinterest

Feb 28, 2017 | Advertising Tips, Blogging Tips, Ecommerce

10 Ways to Get More Followers on Pinterest

Knowing how to get more followers on Pinterest is an essential skill that the social media marketer needs to know in 2017. In the list below I have put together detailed research into how you can effectively get more Pinterest followers that will stay with you for the long-term. 


1. Only Pin things related to your niche

Make sure that potential followers see on your Pinterest the things they will want to see posted onto their Pinterest home page. You will see things occasionally that will have nothing to do with your niche, but they interest you nonetheless, what you must do is to resist pinning! If you have another personal Pinterest more suited to your other interests then Pin it to that, if you don’t, then make one! Your followers will only want to see what interested them in your pins in the first place. 


2. Be creative with your boards

Show off your creativity on your Pinterest, be proud of your Pin layout and arrangement of boards. Try to create interesting boards that are useful to potential followers. When thinking of a board to create, think of a collection of inspiring and useful things you would like to see yourself. More importantly, have a gander around Pinterest and collect some inspiration!



3. Edit your pin descriptions

Something that has been known to bring many bloggers success is to pin your blog posts like a note to self. Often the pin that they will come across will be on it’s own and will have to speak for itself. If a person has written a description that sounds like they highly value the link for the pin, then it seems authentic. Many successful pins come from descriptions that label it using exaggeration, such as ‘This is the best…’ or ‘LOVE this….’.


4. Venture further than Pinterest

If you stick on the Pinterest homepage just scrolling and recycling everything you see there, then you’re missing out. I noticed that when I pin something new, I get plenty more repins than if I just repin within Pinterest. 


5. Make images vertical and add text

This is essential for Pinterest, if you already have images for your blog, but they aren’t vertical, you’ll need to make new ones in order for your posts to be seen. If you don’t know how to make an eye-catching image for Pinterest, then try Canva, a graphic design tool that helps you easily build attractive and high-quality images for Pinterest. Make sure you put your website’s url address in the image, (usually at the bottom) so that they are aware of your brand. 


6. Join group boardsPinterest Group board

There are many group boards that grant you access to thousands of followers simply by requesting an invite from the board administrator. Pin groupie.com is a great way of finding these boards and assessing how many followers/contributors they have prior to requesting an invite. You can also just follow other pinners and see what group boards they’ve joined. Pinterest has updated as of 2017 and the way to tell if a board is a group board is by looking at the circle enclosing images of multiple contributors. The instructions for requesting an invite from the administrator (the first image shown on the contributor list) are placed in the group board’s bio or their profile’s bio, it varies. 


7. Invite others to Pin to your boards

Inviting others to pin to your boards is an easy thing to start doing and if you select your contributors wisely, it could build a huge audience. What you need to remember as an administrator of the group board is to pin to it regularly so that the contributors will want to pin to an active board. 



8. Make your website’s Pinterest board the first one they see

This goes without saying really but it is an important one for businesses. As well as providing a neat preview of what you or the business is about, it also saves a lot of time as you can use this board as a base to share your pins out from.


9. Don’t scare away your followers

Getting followers is fun, but once you have them, you should try your best to keep them. And posting your website’s content all over their Pinterest homepage won’t go down well.

So as a rule, space your pins out and try for repinning 2-3 other posts every time you post from your own website.  


10. Try to Pin like your followers

You need to spend some time analysing the outcome of your pins so that you can see which do well and which don’t. You should keep in mind these things when assessing your Pins on Pinterest:

  • When do you get the most repins?
  • What types of titles do well?
  • How do your Pin descriptions affect repinning?
  • What kind of people are repinning your content?

This will help you to better target your followers, as you can find out when they spend time online, to find this out, we have to consider when our followers are sleeping, eating, working etc. 


11. Add a Pinterest profile widget to your website

By adding a Pinterest profile widget to your website you can display your pins neatly in your sidebar and thus get more followers on your Pinterest. 


12. Use the Pinterest phone app

Pinterest has recently made an update (2017) where you can pin much faster by swiping over the pin with your thumb to repin. Using your phone can make using Pinterest seem less of a chore, as you can easily implement a habit of spending 5 minutes scrolling and tapping on your phone into your daily routine. 


13. Comment on Popular Pins

Find popular pins in the popular section on Pinterest, assess which pins would be worth commenting on. Then proceed to make a meaningful and possibly helpful comment. If you can’t think of anything to write, what I tend to do is just leave a tab open and let it sit in my mind for a little while until something hits me. 


14. Mention others in your pin descriptions

The content you’re pinning will likely have a Pinterest profile that you can @ to in the pin description. This simple trick shouldn’t be underestimated as what you can do is compliment the creator of the content behind the pin. People love getting appreciated for their efforts and if they have the time, they should be obliged to thank you for it in some way, either by a follow, a repin or a mention back at you. 


15. Pin a lot!

Pin a lot! This method works as your followers want to see you as a valuable pinner who provides fresh content for their boards and followers. That being said, you should try to keep your content of high quality, rather than pinning anything you see that is related to your niche excessively.  



And there we have it! A list that includes every possible way to get more followers on Pinterest. 

Please share with your friends and family for more Pinterest followers all round!




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